Christopher Deane

Design System Lead. Design Leadership and Operations. Product Design. Animation. Content Creation.


I help organisations and product teams grow by using design systems, operations and product design to create scalable, customer-focused experiences.

Currently Design System Lead at Macquarie Bank.


Macquarie Bank, Commonwealth Bank, Rest Super, Unilever, Snooze, Metricon, Brown Brothers, Deloitte, Nurofen, Clipsal, Sonder, Telstra, Australian Unity, Trust Bank, Little Birdie, Forge Global, Quantium, Symplicit and Virtually Human Studio.

Scale. Design System

A Figma design system that helps individuals and organisations Scale.

Buy a licence and help my Wife fight cancer 💪.



My channel focuses on scaling design through Design Systems and motion graphics.


Writing for publications on Design Systems, design and native animations.

Selected Work

Mobile banking with personality

Design system lead, Lottie animations and product design for Macquarie Bank.

Smart banking features

Smart search, travel notices and a pin-able menu for Macquarie Bank.

Bringing delight to bank surveys

Animation and product design for Commonwealth Banks Labs App that Incentivised surveys and customer feedback through gamification.

Simplifying product customisation

Created the bedBUILDER for Snooze that allowed customers to build their dream bed with a mix and match range of features.

Breaking the mold of conservative law

Brand refresh, photography direction and responsive site design for leading AU commercial law firm Arnold Bloch Leibler.

Faster payments with context

PayID, animations and product design for Commonwealth Banks app.

Visual story telling with 3D

3D On-boarding animations done in Cinema 4D and product design for the REST Super App.

E-commerce, without templated limitations

Visual filtering and a brand uplift come together to help customers discover the Brown Brothers range.


3D Animation, Motion Graphics and Post Production. Selected cuts from the video projects I’ve worked on over the years.